Environmental Incentives
Environmental Incentives


Pioneering innovative solutions for water quality and urban stormwater management

Our Approach

The clean water supply for drinking and agricultural use is shrinking while demand is increasing to serve growing populations and to meet food security needs. Policymakers, watershed managers and municipalities are working to protect and manage this dwindling water supply, but the risk posed by climate change, wildfire and urban stormwater runoff make this a monumental task. Too many times we are cleaning up damage rather than proactively investing to protect our freshwater resources. Environmental Incentives is working with these stakeholders to define conditions of success and direct investments to the most effective actions.


Water Quality Crediting Programs

We implement turnkey water quality crediting programs that inspire stakeholders to restore water bodies while allowing flexibility to select the most cost effective strategies. These programs, which have been implemented throughout the western US, define performance metrics that link project benefits to regional watershed goals.

Urban Stormwater Management

We help urban stormwater programs achieve better environmental outcomes and reduce compliance costs by prioritizing actions and organizing stakeholders around common objectives. We work directly with municiple stormwater managers to quantify conservation actions and reduce stormwater runoff.

Compliance Solutions

Our streamlined and functional adaptive management process keeps water quality and compliance programs relevant when new science becomes available, new permits are issued or stakeholder needs evolve. Performance metrics help us link water quality benefits to watershed goals, improving our understanding of effectiveness over time.

Our Projects

Lake Clarity Crediting Program For Lake Tahoe

The Lake Clarity Crediting Program For Lake Tahoe, formally adopted in 2011, measures the total amount of key pollutants entering the lake from urban stormwater and sets load reduction targets... Read more

Lake Tahoe TMDL Management System

The TMDL Management System is a coordinated set of procedures that enable effective and transparent adaptive management of Lake Tahoe TMDL implementation.... Read more

Mokelumne Watershed Environmental Benefits Program

The Mokelumne Environmental Benefits Program is an innovative, collaborative and voluntary effort to protect and restore nature’s benefits, support local economies, and sustain rural... Read more

Our Clients

Latest News & Insights


May 10, 2017

Pay for Performance Contract Mechanisms for Stormwater Management

The technical memo describes approaches to using pay for performance contract mechanisms in stormwater management to link payment to the delivery of verified pollutant load reductions. Payments can create financial... Read more


August 24, 2016

Lake Tahoe TMDL Management System Handbook

Describes the adaptive management system implemented by the Lahontan Water Board and NDEP to guide successful implementation of the Lake Tahoe TMDL... Read more


August 26, 2015

Tahoe – Lake Clarity Crediting Program Version 2.0

The Lake Clarity Crediting Program represents the foundation of Environmental Incentives’ performance driven conservation approach for watershed and stormwater management. The Lake Tahoe Total Maximum Daily Load (TMDL) uses the... Read more

Talk to Our Experts

Chad Praul
Partner, Water Practice Lead

Jeremy Sokulsky

Evan Branosky
Senior Associate